Many Happy Returns,
Rules, Reckonings, And Tales Told From The Mailbox
de Phil Brown
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Acerca del libro
A compelling, highly enjoyable feast of advice and findings for the professional marketer who wants to excel at the art and science of direct mail. This book delivers 145 instructive anecdotes that demystify the intricacies of direct mail design, strategy and math. A revealing marketing treasury that opens up on any page with a new idea for direct mail success.
Sitio web del autor
Características y detalles
- Categoría principal: Negocios y economía
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Características: 13×20 cm
N.º de páginas: 186 -
ISBN
- Tapa blanda: 9781714879489
- Fecha de publicación: may. 14, 2020
- Idioma English
- Palabras clave communications, sales, marketing, direct mail
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Acerca del creador
Phil Brown
Libertyville, IL USA
Phil Brown was born in Delhi, Ontario Canada and lives in Libertyville, Illinois. He retired from a wonderful career in marketing and writing, working for RR Donnelley & Sons, one of America's historic printing and publishing companies.