120 Pages. 60 Illustrations.

“Plain Talk for Graphic Designers” simply 
and clearly pinpoints 10 basic strategies that, 
thoughtfully utilized, will make your 
communications work more impactful and 
effective.

“In a few well-chosen words, and a handful of even better-chosen ilustrations, 
Dan BIttman sums up the basic design principles it takes a lifetime to master. This is the wisdom that put me on the road to becoming a real designer. How wonderful that a new generation of designers can benefit from the same inspiration.”

Michael Bierut, Partner, Pentagram