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A collection of branding stories, ideas, thoughts and observations from a year when Barack Obama took office, GM went bankrupt, Susan Boyle dreamed a dream, Twitter took off, Starbucks launched an instant coffee, the pigs gave us flu, we found water on the Moon and Michael Jackson died.


Acerca del autor

Martin Bishop
mjbishop Fairfax, CA

I am a brand strategist with Landor Associates, based in San Francisco. Clients that I've had the opportunity to work with include: HP, Citi, IHS, Wellpoint, Wal-Mart, Starz Entertainment and Chevron. Before joining Landor, I worked in brand management with Nestlé and Müller Dairy, in the U.S. and European markets.

Fecha de publicación  23 de noviembre de 2009

Dimensiones  Vertical estándar  100 páginas Papel estándar

Categoría  Comercio

Etiquetas  , , , , , , ,

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