Case Study Rome 2017
Edited by Stephan Apicella-Hitchcock
de Araujo Barry Chesnos Lucci Mayrant Reyes Ruan
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Acerca del libro
Take one part working methodology from the famous 1972 book, Learning from Las Vegas: The Forgotten Symbolism of Architectural Form, incorporate the global city of Rome with history stretching two-and-a-half thousand years, add ten Gabelli students, stir for nine days in Italy and what do you get? You get direct acquisition of knowledge through experience with a small team of your peers, realized in a research volume focusing on how diverse aspects of Roman art, architecture, design, photography, and urban planning might be utilized for marketing purposes. In short, Marketing and the City: Rome is a mix of rigor and eclecticism delivered in an accessible manner, in an extraordinary location.
Características y detalles
- Categoría principal: Libros de arte y fotografía
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Características: Cuadrado pequeño, 18×18 cm
N.º de páginas: 174 - Fecha de publicación: jul. 01, 2017
- Idioma English
- Palabras clave Italy, Rome, Photography, Fordham University, Case Study, Gabelli School of Business, Marketing
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