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"Celebrating Escondido" highlights the Civic, Art, and Recreational life of the City, in twenty original, vibrant photographs. Settled in a long valley in the coastal mountains of Southern California, Escondido provides a thriving urban environment in the midst of gentle rolling hills and avocado and citrus groves. Escondido lies about 18 miles inland, 100 miles south of Los Angeles, and 30 miles northeast of San Diego. The City of Escondido is a vibrant and diverse community of more than 144,831 people. The City's economic base is made up largely of successful small businesses, many of which are family-owned. The centerpiece of the City's redevelopment efforts is the California Center for the Arts, The Center is conveniently located in a charming downtown area, adjacent to historic Grape Day Park. The City is home to the San Diego Zoo Safari Park, which is recognized internationally for its path breaking work to save many engangered species. Visitors can view wildlife from all over the world in their natural habitats.
Irv Lefberg was born and raised in Brooklyn in the 1950s. He has been doing wildlife and landscape photography for over thirty years. Irv has had over 60 photographs exhibited at Photographic Society of America competitions, winning a medal for “originality,” and other awards. After obtaining a Ph.D at the Massachusetts Institute of Technology, Irv moved to Seattle, where he taught at the University of Washington. He later served as senior economist, forecaster, and policy analyst for five Washington State Governors. Since relocating from Seattle to Escondido in 2010, Irv has exhibited at the Escondido Municipal Arts Gallery, the San Diego County Fair, Gallery 21 in Balboa Park, Calumet Photographic Gallery, and the Gotthelf Gallery in LaJolla. During 2013, his Brooklyn landscapes and bird photography were featured in two solo exhibitions. His "Jeremiah Frog" was accepted in an international "Best of Nature" competition and shown at the San Diego Natural History in 2014.