Celebrity in Professional Marketing
How to painlessly inject Star Power into your business
de Dr. Michael Yar Zuk
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"Confessions of a Media Extremist could be an alternative title for this collection of actual strategies and critiques of others who have used celebrities for promotion/causes/charity. If you are a business person or professional that wants to learn the magic combination that can help you rise above the average competitor and get noticed you must buy this book and soak in the ideas drizzled throughout this book. If you need proof that it works just check out all the press the author has attracted- Time Magazine, Jay Thomas SIRIUS Radio, Anderson Cooper, Bill O'Reilly, BBC, TV and film...it's almost hard to believe."
After over 30 years in general dental practice it's time to share the good, the bad and the ugly. If you can't handle the tooth then don't read these books! The biggest concern at the moment is the mismanagement at the Alberta Dental Association & College - it is now a matter of life and DEATH. The Health Minister has been informed.